Hair And Beauty

Salon Marketing: Affordable Marketing Tips for the Successful Operation of your Salon

Salon marketing campaigns do not have to be expensive in order to be effective.  Even if you do not spend too much in the process of marketing, you still have the chance to obtain an edge over your other competitors provided you know exactly how to play the game of marketing and promotion.  True, marketing your salon can be an extreme challenge considering the tight competition in this field at present.  Still, if you have the ingenuity and you know how to market your services, your salon will become a sure fire hit.  For sure, people will come running into your salon and seek for your service if you know exactly how to handle marketing in the most effective manner.

The most inexpensive way of marketing your salon business is to deal with your present clients in a very good way.  This means that you should provide your clients the best service possible.  This is considered to be an inexpensive and effective salon marketing approach as this helps in building up your image in a very positive manner.  You do not have to spend too much in advertising your business.  Your client’s experience in your salon will show proof to the public that you offer great services.  Making sure that your customers obtain the best service upon visiting your salon can provide favorable results to your business in terms of profitability especially if your customers recommend your business to a lot of their friends and relatives.  Such is an inexpensive way of increasing your target market.

Offering great deals to present and potential customers can also be an inexpensive salon marketing idea.  The deals do not have to be that expensive to appeal to millions of consumers.  Just the fact that you offer affordable and enjoyable deals to your consumers is something that they can look forward to.  It is just a means of showing your gratitude to them for their continued support for your business.  Offering deals can also increase the number of your consumers.  It will attract more and more people to try out your services.  You just have to make sure that you offer these people the best services possible.  This will guarantee a continued support from them and you are assured that they will constantly patronize your business.

 

About the Author

The author works for a company which specializes in doing salon marketing for small salon owners. They also specialize in  hair salon marketing . If you would like a free Course on Salon Marketing Please visit there site.

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101 Media and Marketing Tips for Salon Owners, Stylists and Managers $711.72 101 Media and Marketing Tips for Salon Owners, Stylists and Managers is chock-full of useful, do-able tips and valuable resources that the salon owner, stylist or manager can immediately put into practice to boost their business image and visibility. Each of the tips can be implemented quickly and easily and all for under $500 – usually for under $100. A list of resources and vendors is provided…

The Professional Pastry Chef: Fundamentals of Baking and Pastry, 4th Edition $39.31 The reference of choice for thousands of pastry chefs and home cooksA favorite of pastry lovers and serious chefs worldwide, The Professional Pastry Chef presents comprehensive coverage of basic baking and pastry techniques in a fresh and approachable way. Now skillfully revised and redesigned to meet the needs of today’s pastry kitchen, this classic reference is better-and easier to use-than ever…

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101 Salon Promotions $20.15 Everything you need to know to promote your salon successfully is contained in this unique, new resource by Robert Oppenheim, founder of the American Beauty Association and industry giant. No matter how large or small, every business needs promotional activity to attract and maintain clients, sell products, and increase revenue. This up-to-date, easy-to-follow book shows you creative ways to do just that-on a shoestring budget. Among the many ideas are simple methods for capitalizing on the weather, taking advantage of holidays, starting a nail club, rewarding clients to guarantee repeat business, and much more. Using Oppenheim’s brainstorming techniques, this book will help any salon owner create and employ an effective promotional plan.

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Claiming the Name $3.46 Claiming the Name: A Theological and Practical Overview of Confirmation offers pastors and other confirmation leaders the basics for a successful program, including theological background, goals, tips for working with youth, celebration ideas, training helps, meeting outlines, and much more. The material is thoroughly grounded in biblical, theological, historical, liturgical and practical perspectives and provides leaders and planners a solid foundation upon which to build a transforming confirmation experience for younger and older youth, their parents, mentors, and congregation. In a totally different approach to confirmation, Claiming the Name emphasizes confirmation as a rite of passage and a significant marker on the journey of discipleship and sanctification.

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The Name of the Rose $23.95 (Book Jacket Status: Jacketed) A spectacular best seller and now a classic, "The Name of the Rose "catapulted Umberto Eco, an Italian professor of semiotics turned novelist, to international prominence. An erudite murder mystery set in a fourteenth-century monastery, it is not only a gripping story but also a brilliant exploration of medieval philosophy, history, theology, and logic. In 1327, Brother William of Baskerville is sent to investigate a wealthy Italian abbey whose monks are suspected of heresy. When his mission is overshadowed by seven bizarre deaths patterned on the book of Revelation, Brother William turns detective, following the trail of a conspiracy that brings him face-to-face with the abbey’s labyrinthine secrets, the subversive effects of laughter, and the medieval Inquisition. Caught in a power struggle between the emperor he serves and the pope who rules the Church, Brother William comes to see that what is at stake is larger than any mere political dispute-that his investigation is being blocked by those who fear imagination, curiosity, and the power of ideas. "The Name of the Rose "offers the reader not only an ingeniously constructed mystery–complete with secret symbols and coded manuscripts–but also an unparalleled portrait of the medieval world on the brink of profound transformation.

In the Name of Education $25 In The Name of Education is perhaps the rarest book any will ever read on what is happening in education today. It maybe the best book that convincingly examines the crisis in education from a Christian perspective. Praises for In the Name of Education: What Jonas E. Alexis is saying needs to be said; and what he is saying must be heard Dr. Thomas Simmons, social studies teacher In the Name of Education is not only worth reading, it is worth believing, worth heeding, and most important, worth acting upon. Dr. David A. Noebel, best-selling author of Understanding the Times I have been privileged to read this outstanding book. The documentation and insights are superb. I will certainly recommend it to others. Texe Marrs, best-selling author of more than 35 books I am much impressed with the range of Alexis thought and the extent of his reading. This book is obviously about much more than education Lyle H. Rossiter, Jr, MD, forensic psychiatrist and author of The Liberal Mind: The Psychological Causes of Political Madness. This is an interesting and at the same time disturbing book that deals with] disturbing issues that are penetrating our public school system. Armstrong Williams, Radio Host In The Name of Education takes its readers on an in-depth investigation of our public education system and proves it to be the battlefield of a culture war. Finn Laursen, Executive Director of Christian educators Alexis has written an important book. Don DeYoung, Ph.D. in physics and chairman of the Department of Physical Science at Grace College, Indiana In the Name of Education documents the weird and dangerous ideas that have put generations of Americans at risk, even as it points the way backtoward genuine intellectual and moral reform. Jim Nelson Black, Ph.D., author of Freefall of the American University This book has so much information and documentation that is difficult to dismiss the themes. Mary Gallimore, M.S., Social Studies Teacher

Ideas $28.94 The purpose of this book is to help business owners and non-profits-from the one-person show to the marketing department of the large corporations-with the magic of marketing: the creative ideas. "Ideas" was built to collect the wealth of creative solutions others have used successfully and offer them as an alternative to paying large amounts of money to professional marketing firms. Certainly, face-to-face, professional expertise can’t be totally replaced, but "Ideas" aims to place creativity and proven ideas into your hands at a reasonable cost. "Ideas" offers you a beginning-a starting point. It will not do the marketing for you, but it will help you build your game plan. Within this book, you will find real solutions to the marketing mystery. Some are simple, while others are more complex. Some ideas you can implement for free, while others will cost. Regardless of which ideas you use, remember that all of them merit consideration.

Floral Design Ideas: Professional Inspiration for Your Home $4.45 This book will give you an impression of around 45 of the most exciting hair salons from around the globe, in pictures, words and plans. The selection will show a large diversity of different architectural applications. Wether their design is innovative, minimalist, baroque, ethnic or kitch, each of these salons will reveal it’s own identity. A real inspirational tool for any hairdresser in search of new ideas for the conversion of his salon.

Be Healed in Jesus Name $3.95 Joyce Meyer shares from God’s Word foundational teaching about God’s willingness to heal and how to bring the healing into a reality. By taking readers through the Bible to study exactly what the Scriptures say, she dispels traditional, but erroneous ideas that prevent people from receiving the healing they need.

Revolution Is My Name $17.98 WHAT IS LIFE? WHY ARE WE HERE? These questions have been in our hearts since the beginning. We have looked for the answers for hundreds of years. We all have different ideas and beliefs. We are all on the same path, though. We are looking for perfection and for God. We are all sure there is more to life but it seems to be just out of reach. After a serious car accident Matthew T. Volk was given some of the puzzle. Due to the initial inability to transfer knowledge to words insanity was feared. How do you tell the world that there is another world just beyond our view that’s sole purpose is for us? How do you create an image that all people can embrace? These were my questions and this book is my answer.

Natural Beauty: Pamper Yourself with Salon Secrets at Home $3.95 Salon Secrets at a Fraction of the Cost Now it is easy to look and feel beautiful, without spending a fortune. Did you know that a mix of equal parts vegetable oil and sugar is not only the cheapest way to exfoliate your face, but it’s also the "best?" Or that by combining specific amounts of sugar, water, and lemon juice, you can create a homemade "wax" and comfortably eliminate unwanted hair for over six? Beauty expert and aesthetician Laura DuPriest offers countless ideas and recipes that will help you create the natural and attractive look you desire while providing motivational tips to enhance your inner beauty. Inside, you’ll find simple recipes and step-by-step directions for: -Strawberry Citrus Mask -Egyptian-Style Milk Bath -Basic Cleanser for All Skin Types -Homemade Moisturizing Shampoo -Aromatherapy Bath Salts -Baby Massage Oil -Foot-Soaking Fizzies -Salon-Style Hand Treatment -And much more Pamper yourself, easily and affordably: You’ll look better, feel better, and discover that natural beauty is a way of life you love.

The Art of Boat Names: Inspiring Ideas for Names and Designs $5.46 Shouldn’t your boat’s name look as distinctive as your boat? A well-chosen and well-designed name on a transom or topsides is the finishing touch and creates the ultimate first impression for any boat. Your boat’s name is the single most highly visible clue to your nautical interests and sensibilities. Whether the name is whimsical ("Y-Knot"), classical ("Terpsichore"), irreverent ("Aquaholic"), mythical ("Valkyrie"), sly ("For Sail"), romantic ("Wayfarer"), or full of attitude ("Bite Me"), it won’t communicate your message without an effective design. Choose the lettering and graphic style that best expresses your boating aspirations and personality. Communicate your choices to a letterer, vinyl lettering shop, or a designer. Browse 1,500 boat names and explore resources for expanded research. Take a visual tour through the history of boat naming and across a seascape of boat transoms and topsides. Work with hand-painted, gold-leaf, vinyl or lighted display lettering.

201 Great Ideas for Your Small Business $3.46 Jane Applegate offers advice that will give any small business an extraordinary advantage. 201 Great Ideas for Your Small Business presents lively, practical solutions to everyday business problems — from a name that small business owners trust. She offers insightful ideas with a unique approach that entrepreneurs shouldn’t be without.

Art in Theory 1648-1815: An Anthology of Changing Ideas $38.86 Art in Theory (1648-1815) provides a wide-ranging and comprehensive collection of documents on the theory of art from the founding of the French Academy until the end of the Napoleonic Wars. Like its highly successful companion volumes, Art in Theory (1815-1900) and Art in Theory (1900-1990), its’ primary aim is to provide students and teachers with the documentary material for informed and up-to-date study. Its’ 240 texts, clear principles of organization and considerable editorial content offer a vivid and indispensable introduction to the art of the early modern period. Harrison, Wood and Gaiger have collected writing by artists, critics, philosophers, literary figures and administrators of the arts, some reprinted in their entirety, others excerpted from longer works. A wealth of material from French, German, Italian, Spanish, Dutch and Latin sources is also provided, including many new translations. Among the major themes treated are early arguments over the relative merits of ancient and modern art, debates between the advocates of form and color, the beginnings of modern art criticism in reviews of the Salon, art and politics during the French Revolution, the rise of landscape painting, and the artistic theories of Romanticism and Neo-classicism. Each section is prefaced by an essay that situates the ideas of the period in their historical context, while relating theoretical concerns and debates to developments in the practice of art. Each individual text is also accompanied by a short introduction. An extensive bibliography and full index are provided. For more details of our book and journal list in Art, visit http: //www.blackwellpublishing.com/arttheory

Healing After Divorce: 100 Practical Ideas for Kids $12.62 Focusing on the natural grief children endure when their parents divorce, this guide helps kids process the common feelings of shock, sadness, anger, guilt, and relief while highlighting their most vital need–love and support. The handbook helps children name and understand these strange new emotions and affirms that their thoughts and feelings are natural while teaching them the value of constructively expressing them. An assortment of suggested physical and verbal activities for mourning grief are also included.

A Shortcut to Perfect Planting: Spectacular Ideas for Every Season $3.95 This unparalleled selection of 100 seasonal plants instantly brings a magnificent garden within everyone’s reach. The plants appear alphabetically by their botanical name, with color photographs and cultivation notes in expert advice boxes. There’s information on size, appearance, the time it takes to mature, growing conditions, recommended varieties, and more. Every plant here has true star quality.

His Name Was Raoul Wallenberg $17.93 Raoul Wallenberg’s name may not be familiar to you but the impact he had during World War II is immeasurable. Raoul was a Swedish humanitarian who worked in Budapest, Hungary, during WWII to rescue Jews from the Holocaust. He did this by issuing protective passports and housing Jews in buildings established as Swedish territory, saving tens of thousands of lives. Louise Borden has been researching Raoul’s story for many years. She has visited with his family, gone to the site of his home and his workplaces, seen his baby photos, and has learned his story from beginning to end. Raoul himself cannot tell his story, as he has not been heard from since 1945. It is suspected he died while in Russian custody, though this has never been proven. Raoul was born into a banking family, and he studied all over the world as a young man – spending time throughout Europe, in the United States, Mexico, and Africa. He studied architecture and worked in Israel, and eventually got a job in Sweden, working for an import-export company. In 1936, when he had to enlist with the Swedish army, rumblings of war were heavy in the air. Raoul read "Mein Kampf"; he knew what evil ideas Hitler had. When war broke out officially in 1939 and 1940, Sweden stayed out of it — only one of a few countries to do so. Sweden was neutral, but Europe was in a very dark place. Jews were forced to identify themselves; they lost their jobs, could not travel, could not attend school with non-Jews. Raoul’s life remained mostly unchanged until he saw a movie about a man who helped Jews escape — Raoul wanted to help, too. When Hungary was invaded by the Nazis and the formerly safe Jews were put into terrible danger, Raoul was moved to action. Raoul’s boss, a Hungarian Jew, could no longer travel between Sweden and Hungary safely. Raoul, however, being a citizen of a neutal country, could. Jews were being deported from Hungary in record numbers. When Franklin Delano Roosevelt was looking for someone familiar with Budapest, and who could mount a rescue mission for the Hungarian Jews, Raoul was the answer. In 1944, Raoul traveled to Budapest as the First Secretary to the Swedish embassy in Budapest. With another Swedish diplomat Per Anger he issued "protective passports," or SchutzPasses, which identified the holders as Swedish subjects awaiting repatriation and thus prevented their deportation. Although not legal, these documents looked official and were generally accepted by German and Hungarian authorities (along with bribes). With support from the American War Refugee Board, Raoul rented 32 buildings in Budapest and declared them to be extraterritorial, protected by diplomatic immunity. He put up signs such as "The Swedish Library" and "The Swedish Research Institute" on their doors and hung oversize Swedish flags on the front of the buildings. These buildings housed almost 10,000 people. Over 350 people were involved in rescuing the Hungari

Ideas as Weapons: Influence and Perception in Modern Warfare $3.95 The United States has struggled to define its approach to what has been called the "information battlefield" since the information era began. Yet with the outbreak of the war on terror, the United States has been violently challenged to take a position and react to the militants’ use of emerging information technology. Ideological demigods operating against the United States now have unprecedented channels by which to disseminate their message to those targets who are uncertain, sympathetic, or actively supportive of their philosophy. From the caves of southeastern Afghanistan to the streets of Baghdad, "the message" has dominated the thinking of those who perpetrate horrific acts of violence, whether in the name of ideology, ethnic and sectarian partisanship, or religion.This anthology is divided into four sections: geopolitical, strategic, operational, and tactical. The geopolitical perspective covers world politics, diplomacy, and the elements of national power, excluding military force. The strategic view examines where the violence has begun and the military element of power. The operational perspective handles the campaigns to accomplish a specific purpose on the world stage-for example, as in the Iraq campaign. The tactical level takes the individual’s role into account. Because the nexus of information conflict is most easily seen in the world’s contemporary violent confrontations, this anthology reflects the experience and lessons learned by military personnel who have managed these difficult issues. With a foreword by Colonel H. R. McMaster, U.S. Army, the author of "Dereliction of Duty: Johnson, McNamara, the Joint Chiefs of Staff, and the Lies That Led to Vietnam."

Writing Off Ideas: Taxation, Foundations, and Philanthropy in America $4.43 In the twentieth century, tax-exempt foundations have grown substantially, both in their financial importance and in the scope of their activities. This challenging book examines the economic, cultural and intellectual implications of tax-exempt organizations. How do various tax laws influence foundations and what types of ideas do foundations produce? How do the activities of foundations relate to the interests and intentions of their founders? Does the economic management of foundation assets serve the public good, or would such assets be better employed through the private sector? Around the turn of the century, individuals who had amassed substantial wealth wanted to direct some of it toward activities that would further the public interest. Their individual motives may have varied. John D. Rockefeller was interested in deflecting public criticism by using his wealth to further the public interest. James B. Duke, who endowed Trinity College in North Carolina, wanted to enshrine his family name. How well do the foundations’ activities match the intents of their founders? Writing Off Ideas examines these and related questions primarily by looking at specific examples as well as the overall impact of foundation practices economically and socially. Non-profit foundations have grown because contributions to them are tax-deductible. Federal estate taxes were established in 1916, and rose to as high as 25 percent (on estates over $10 million) during World War I. The top rate was increased to 70 percent (on estates over $50 million) in 1935. Beginning in 1942, the top rate was raised to 77 percent on estates over $10 million, where it remained for decades. The top rate is now 55 percentfor estates over $3 million. Does the tax law create organizations shielded from economic realities and true social needs, producing a self-indulgent, philanthropic subculture that often squanders resources, fosters questionable ideologies, and launches foolish, trendy crusades? What would be the impact of the flat tax, reduction or abolition of estate taxes, or proposals to change or mandate the amount given away each year? These issues are significant. A large and accelerating percentage of wealth is being placed into foundations for tax purposes, and the expenditure of such wealth through non-profit organizations may or may not be socially beneficial. Writing Off Ideas provides a comprehensive exploration of this vast sector of American Society.

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The Name $15.87 Before offering a prayer at the inauguration of President George W. Bush, Franklin Graham was asked by a fellow participant if he intended to pray in the name of Jesus Christ. Graham assured him that he would and encouraged this pastor to do the same. As Graham reminded him, "That’s the only thing we’ve got." In days of religious confusion and cultural relativism, Franklin Graham reminds us that there are absolutes in the kingdom of God. "The Name" explains the significance of names in the Hebrew culture, centering on the meaningfulness of the name "Jesus." Chapters focus on the different aspects of power in the Lord’s name, such as "Healing in the Name" and "Salvation in the Name."

That Name $7.99 Arranged by Bradley Knight. For SATB choir. Non-Seasonal. Benson Choral. Sacred; Modern Christian. Moderate. Choral Book. Published by Brentwood-Benson Music Publishing

Salon Management: The Official Guide to Level 4 NVQ/SVQ $51.49 This publication is a "must-have" for anyone considering salon management or setting up in business and covers everything that the business manager will need to know for many years to come. Full of useful ideas, business information and ready-to-run systems, this book will be the point of reference for all salon staff.

In the Name of God: The Making of Global Christianity $22 From the conquistadores in Central and South America to the Jesuits in China, Edmondo Lupieri traces the consequences of European war and conquest for global cultural identities from the age of exploration to the present. In the Name of God exposes the economic, political, and religious justifications and motivations behind the European conquests and uncovers some of the historical roots of genocide, racism, and "just war." Lupieri’s animated and comprehensive historical-sociological study masterfully weaves together a tapestry of ideas, individuals, and people groups, linking them throughout to present-day realities in often surprising ways. Unflinchingly critical, Lupieri describes how European-indigenous encounters have shaped Christianity — and the world — irrevocably.

The Baby Name Wizard: A Magical Method for Finding the Perfect Name for Your Baby $4.95 Yes, your baby’s perfect name is out there. The trick is finding it. The perfect baby name will speak to your heart, give your child a great start in life–and maybe even satisfy your relatives. But you can’t expect to just stumble on a name like that in an A to Z dictionary or on a trendy list. That’s why you need "The Baby Name Wizard." Created by a name-searching mom, it uses groundbreaking research and computer generated models to pinpoint each name’s image, examine its usage and popularity over the last 100 years, and suggest other promising ideas. A perfect guide to the modern world of names, "The Baby Name Wizard "will engage you from the first name you look up and keep you enchanted through your journey to the just-right name for your baby.

In the Name of Humanity: The Government of Threat and Care $28.94 Scientists, activists, state officials, NGOs and others increasingly claim to speak and act on behalf of "humanity." The remarkable array of circumstances in which humanity is invoked testifies to the category’s universal purchase. Yet what exactly does it mean to govern, fight, and care in the name of humanity? In this timely collection, leading anthropological and cultural critics grapple with that question, examining configurations of humanity in relation to biotechnologies, the natural environment, and humanitarianism and human rights. From the global pharmaceutical industry to forest conservation to International Criminal Tribunals, the domains they analyze highlight the diversity of spaces and scales at which humanity is articulated. The editors argue that ideas about humanity find concrete expression in the governing work that operationalizes those ideas to produce order, prosperity, and security. As a site of governance, humanity appears as both an object of care and a source of anxiety. Assertions that humanity is being threatened, whether by environmental catastrophe or political upheaval, provide a justification for the elaboration of new governing techniques. At the same time, humanity itself is identified as a threat (to nature, to nation, to global peace) which governance must contain. These apparently contradictory understandings of the relation of the threat to the category of humanity coexist and remain in tension, helping to maintain the dynamic co-production of governance and humanity. "Contributors." Arun Agrawal, Joao Biehl, Didier Fassin, Allen Feldman, Ilana Feldman, Rebecca Hardin, S. Lochann Jain, Liisa Malkki, Adriana Petryna, Miriam Ticktin, Richard Ashby Wilson, Charles Zerner

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Fekkai Collectibles Series One Advanced Salon Technician Color Care $20 ($27.00 Value) For the woman who loves to travel, give her Fekkai Color Care Shampoo and Conditioner (2 oz.) to help keep her true color shining longer. Packaged in a limited edition keepsake box, this set also comes with Fekkai Coiff™ Sheer Hold Hair Spray (1.5 oz.), for the ultimate finish to her Fekkai style.

Fekkai Advanced Salon Technician Color Care Travel Faves $43 Protected and care for color treated hair Maintain your style "on-the-go" with portable sizes of your favorite Fekkai Salon Technician Color Care products including Fekkai luxurious shampoo (2 oz.), conditioner (2 oz.) and anti-fade topcoat for enduring color and vibrancy (1.7 oz.) , along with travel-size Sheer Hold Hairspray (1.5 oz.) and mini comb – all in a chic travel bag. Now with advanced Intensive Anti-Fade Color Complex, this self-defense system contains powerful natural UV shield Galanga Root and provides long lasting color brilliance. Directions: Apply 2-3 drops through wet and/or dry hair. Net Weight: 50 ml/1.7 oz.

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100 Best Favorite Brand Name Recipes $3.95 Features both classics and delicious new ideas from America’s favorite brand name food companies. From cookies to casseroles, fajitas to lasagna, 100 Best Favorite Brand Name Recipes is a celebration of America’s unique way with food. Over 80 full-color photos of these mouthwatering dishes.

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Youth Spirit 2: More Program Ideas for Youth Groups $20.94 Organized around the seasons of the Christian year, this book offers a multitude of flexible ideas to create unique programs for youth, ages 12-18. Suggested activities give attention to topics that are current and relevant: global justice, AIDS, the media, and labyrinths, to name just a few. The confidence-building, positive approach to leading your programs includes helpful information for new leaders about getting started as well as background information to each season of the church year. Fun activities for groups, active games, crafts, worship suggestions, and discussion starters are all included.

Great Gals: Inspired Ideas for Living a Kick-Ass Life $3.95 As women, our lives are busy, chaotic, boring, quiet-you name it. But very few of us think we live amazing lives. Why not? Isn’t it the only life we have? Why not make it great? This is not your run-of-the-mill feel-good guide or journal. It’s a whole lotta greatness: greatness to be planned, greatness to be urged, and greatness to inspire. You’ll discover Great Gals of the past and present-from Emily Dickinson and Frida Kahlo to Patti Smith and Alice Walker-as well as quotes, prompts, and ideas to help you create your own great life. "Great Gals," like the women it celebrates, is unique. It’s a daily planner, a diary, a depository for goals, dreams, experiments, ideas-all of the above Most of all, it’s a reminder that wherever you are, your life is your own. Make it GREAT. Watch a Video

Thinking about Global Governance: Why People and Ideas Matter $49.09 What is the current state of thinking about global governance? Can the United Nations be reformed and modernized? Is it legal, ethical or desirable for states to invade other states in the name of humanitarian intervention? Thomas G. Weiss has been contemplating these significant issues throughout the course of his illustrious career. This collection presents his most important contributions to debates (which he has often helped to frame and shape) on UN Reform, non-state actors and global governance and humanitarian action in a turbulent world. A substantial new introduction brings these issues up-to-date and suggest fruitful new avenues for research. Thinking about Global Governance should be read by all graduate students in these areas and is an excellent resource for faculty and researchers.

Thus Spoke Galileo: The Great Scientist’s Ideas and Their Relevance to the Present Day $38.94 You might know what is said about Galileo, but not many people know what Galileo himself actually said. His elusive and often misquoted discourse has resulted, over the years, in slurs against his name and reputation as a scientist. Let him speak then, so that he can bring to everyone’s attention his message of reason, of intellectual honesty, and of free thinking. A message that, more than ever, is of great relevance in the rampant irrationality of the new millennium. The exposition begins with a blunt ‘self-portrait’. A ‘forgery’ of course, based mainly on extracts from Galileo’s writings and private letters; something he would never have dared, nor been allowed, to write for the public. The selection of writings offered includes many of the subjects that were closest to Galileo’s heart and mind with lively commentary from both the literary, scientific, and historical viewpoints. For those who want to know the mathematics behind Galileo’s theories, each chapter closes with a separate self contained summary. Thus Spoke Galileo will allow the reader to appreciate the work and the writing-style of a great scientist and author who had a tremendous influence on the modern world.

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